We developed an advanced online store for protective equipment, integrating B2C and B2B platforms, customized services, on-site SEO, and targeted email campaigns.

Comprehensive B2C & B2B eCommerce Platform

The store was built to cater to both individual consumers and businesses, providing a seamless shopping experience with customized pricing, bulk ordering options, and account management for B2B clients.

Optimized Store Structure & UX

We developed the entire store structure, navigation system, and UI/UX design, ensuring a smooth purchasing process for both B2C and B2B customers. The store features an intuitive product catalog, detailed filtering options, and a secure checkout process.

Customer Services & Sales Enhancements

To enhance user engagement, we implemented customized services such as quick reordering, personalized product recommendations, and account-based pricing for businesses.

On-Site SEO & Digital Visibility

The website is fully optimized for search engines, incorporating technical SEO best practices, keyword-rich content, and structured product descriptions to maximize search rankings and drive organic traffic.

Email Marketing & Retargeting Campaigns

To maintain customer engagement and boost conversions, we developed personalized email marketing campaigns, including product promotions, abandoned cart recovery emails, and exclusive B2B offers.

Results & Business Growth

With a fully integrated eCommerce platform, optimized SEO strategy, and a strong email marketing approach, ZaštitaOnline now delivers an efficient, scalable, and high-performing online shopping experience for both retail and business customers.